Store brand and manufacturer brand: analysis for a product category
Author
Cerdeiro Rodríguez, Carla
Academic year of defense
Date of defense
07/09/2015
Study
611G02V01 - Degree in Bussiness Administration
Center
617 - Faculty of Economics and Business
Supervisor(s)
Committee
- 1er Vocal: Fernández Redondo, Marta María
- 2º Vocal: García Lorenzo, Antonio
- Secretario/a: Orosa González, José Javier