The influence of celebrities on the purchase intention of fashion products and brands
Author
Academic year of defense
Date of defense
12/09/2024
Study
611G02V01 - Degree in Bussiness Administration
Center
617 - Faculty of Economics and Business
Supervisor(s)
Committee
- 1er Vocal: Blanco Louro, Amalia
- Secretario/a: Longarela Ares, Ángeles María
- 2º Vocal: Alló Pazos, María