Neuromarketing and neuroeconomics: a new way of knowing and reaching the consumer.
Author
Academic year of defense
Date of defense
06/07/2021
Study
611G01V01 - Degree in Economics
Center
617 - Faculty of Economics and Business
Supervisor(s)
- Martínez Fernández, Valentín Alejandro
- Juanatey Boga, Óscar
Committee
- 2º Vocal: Mezo Balaca, Inés
- 1er Vocal: Gómez Suárez, Manuel Alberto
- Secretario/a: Longarela Ares, Ángeles María